PRIMA vs. Other Protein Bars: How Do They Compare?

Tired of candy disguised as protein bars?


Most โ€œhealthyโ€ bars are chalky, sticky, and packed with nasty ingredients like seed oils, sugar alcohols, and shady โ€œnatural flavors.โ€ Worse, many cause bloating and gut discomfort.


Theyโ€™re basically candy in gym clothes, disguised as fuel.


Thankfully, thereโ€™s now a better option.


PRIMA Bars: the first protein bar built on real foods your body actually recognizes โ€” grass-fed protein, collagen, tallow, and raw honey.


Thatโ€™s why PRIMA isโ€ฆ

A Protein Bar That Works With You, Not Against You

16g Protein from Grass-fed Whey & Collagen

Each bar has 16 grams of protein from grass-fed whey and collagen. So youโ€™re not just getting muscle fuel, youโ€™re also helping your joints and skin. And unlike the cheap stuff that causes bloating, PRIMAโ€™s grass-fed protein is gut-friendly โ€” because itโ€™s actually real food!

Protein bar packaging with 'Prima' branding and cacao flavor.

โ€œThese PRIMA protein bars are actually really goodโ€”made with beef tallow, raw honey, and no seed oils, so youโ€™re getting a genuinely clean source.โ€


โ€“ Bella Abott (Verified Buyer)

Other Bars

Other bars use cheap protein blends. Looks fine on the label, but all it does is cause bloating or make you gassy. People have even called these bars โ€˜protein candyโ€™ because they never actually deliver the energy they promise. Just a sugar rush followed by a crash.

โ€œProtein bars make me bloated tooโ€ฆ if protein bars have certain types of alcohol sugars like Malitol, anything with โ€˜tolโ€™ at the end you will get gasโ€ฆโ€


โ€“ An unhappy customer of another protein bar company

Taste the PRIMA Difference

Real Fats That Actually Fill You Up. Not Seed Oils.

100% Grass-fed Beef Tallow

Powered by 100% grass-fed beef tallow. The real fat that fills you up and keeps you steady. No spikes and crashes, no constant snacking.

Prima protein bar and box, labeled 'Salted Caramel' with nutritional information.

โ€œTastes great, best ingredients Iโ€™ve found in a bar. I like both the cacao and the mocha flavors. 4th repeat purchase tonight. Our young son loves them as well and eats them as a healthy snack.โ€


โ€“ Bobby Axelrod (Verified Buyer)

Other Bars

Theyโ€™re protein candy in disguise. Full of seed oils like canola, soy or sunflower. Cheap, unstable, inflammatory. So you end up feeling bloated and unsatisfied. Never full.

โ€œSeed-oil-free or I passโ€ฆโ€

โ€œIโ€™m looking for seed-oil-free bars. Do they even exist?โ€


โ€“ An unhappy customer of another protein bar company

Taste the PRIMA Difference

Organic Raw Honey vs. Sugar Alcohol โ€œGut Bombsโ€

Real Honey Sweetener

PRIMA is sweetened with real honey. Just a simple whole-food sweetness that doesnโ€™t mess with your stomach. No chemicals, no fake sugars, no fake promises.

Prima Mocha protein bar and box with nutritional details.

โ€œThis one tastes so good. I could eat it all day. I really like the cacao flavor. It is like eating a chocolate bar. It is not hard or dry. It doesn't give that chalky taste most bars give off. The honey in it makes it a little sweet.โ€


โ€“ Lauren Derise (Verified Buyer)

Other Bars

Most other bars are loaded with sugar alcohols that can wreck your gut. Bloating, gas, even bathroom emergenciesโ€ฆ all from a so-called โ€˜healthyโ€™ bar. Definitely not worth it.

โ€œSugar alcohols in these bars wreck my stomach.โ€


โ€“ An unhappy customer of another protein bar company

Taste the PRIMA Difference

Many Bars Taste Chalky and Fake. PRIMA Bars Taste Like Real Food.

PRIMA tastes great. It comes in 3 irresistible flavors:


โ€ข Mocha - Organic coffee + cacao. Like eating a creamy, frothy, mocha latte.


โ€ข Cacao - Brownie meets superfood. If mother nature baked you a brownie, this is what it would taste like.


โ€ข Salted Caramel - Itโ€™s sweet coconut nectar mixed with savory sea salt. Itโ€™s like eating a real caramel treat, but with the cleanest ingredient list youโ€™d ever see.

Box of Prima protein bars with three flavors: Cacao, Coffee, Salted Caramel.

โ€œThe Prima protein bars are so delicious. They are chewy and very filling. I love that they are sweetened with honey. Good clean ingredients.โ€


โ€“ Nicole (Verified Buyer)

Other Bars

Too many bars turn out to be chalky, sticky, and tasting fake. The kind you finish once, but never want to eat again. And worse? Even if you eat it, you still feel hungry. Next thing you know, itโ€™s 3PM and you crash like your laptop on 1% battery.

โ€œProtein bars are always chalky and stick to my teeth. Hate it.โ€


โ€“ An unhappy customer of another protein bar company

Taste the PRIMA Difference

No โ€˜Natural Flavorsโ€™, No Fine Print. Just Real Food.

PRIMA is EXACTLY what it looks like. Organic whole foods. Pasture-raised, grass-fed ingredients. No seed oils. Nothing artificial.

Box of protein bars with fresh vegetables and meat in the background.

โ€œI bought these mainly because of the clean/organic/grass-fed ingredients and high protein to calorie ratio. I was pleasantly surprised by the dense texture (no protein powder grit) kind of like a RX bar they donโ€™t stick to your teeth.โ€


โ€“ Nicole Jutras (Verified Buyer)

Other Bars

Other bars are stuffed with โ€˜natural flavorsโ€™, gums, inflammatory oils, and worse. The exact junk people want to avoid!

โ€œEvery bar claims itโ€™s healthy, but itโ€™s just marketing BS. Show me the ingredients.โ€


โ€“ An unhappy customer of another protein bar company

Taste the PRIMA Difference

โ€œAll Dayโ€ Energy vs. 3PM Crashes

Itโ€™s got grass-fed protein and beef tallow, so it actually keeps your energy steady. No 3PM crash, no hunting for a snack an hour later. PRIMA allows you to stay steady and focused all day long.

โ€œThis protein bar is a find! I appreciate that it's grass fed protein, which is hard to find. With no refined sugar or seed oils this bar is a winner! When I need a quick snack or energy boost this is my go-to bar. Love them. The cacao tastes like a brownie!โ€


โ€“ Margaret (Verified Buyer)

Other Bars

Many other bars brag about being low-carb, but theyโ€™re packed with sugar alcohols. Basically dessert in disguise. They can spike your blood sugar, then leave you crashing and hungry an hour later.

"A protein bar will spike my blood sugar more than say an eggโ€ฆโ€


โ€“ An unhappy customer of another protein bar company

Taste the PRIMA Difference

With PRIMA, youโ€™re not getting yet another โ€œprotein candy barโ€.


Youโ€™re getting real grass-fed protein, real fats that actually fill you up, and real raw honey your body can handle. Plus other organic, natural, whole-food ingredients. No seed oils, no fake flavors, no sugar alcohol โ€œgut bombsโ€. Just steady, all-day fuel you can trust.


So for anyone who wants to go from eating chalky, fake bars that cause bloating and 3PM energy crashesโ€ฆ to eating real food that actually fills you up and keeps you fueledโ€ฆ upgrade to PRIMA today.

Taste the PRIMA Difference

Ancestral Protein Bar - Cacao
Ancestral Protein Bar - Cacao
Ancestral Protein Bar - Cacao
Ancestral Protein Bar - Cacao
Ancestral Protein Bar - Cacao
Ancestral Protein Bar - Cacao
Ancestral Protein Bar - Cacao
Ancestral Protein Bar - Cacao
Ancestral Protein Bar - Cacao
Ancestral Protein Bar - Cacao
Ancestral Protein Bar - Cacao
Ancestral Protein Bar - Cacao
Ancestral Protein Bar - Cacao
Ancestral Protein Bar - Cacao
Ancestral Protein Bar - Cacao
Ancestral Protein Bar - Cacao
$189.92
$223.44

16g of grass-fed, animal-based protein in every bar.

Organic, pasture raised, and transparently sourced ingredients.

No seed oils, artificial sweeteners, or other toxic additives.

Select a flavor

Cacao

Mocha

Salted Caramel

Variety Pack

How many packs?

BIGGEST SAVINGS

8-Pack

56 Bars

$3.99

$3.39 per bar

SAVE 15%

BIGGER SAVINGS

4-Pack

28 Bars

$3.99

$3.59 per bar

SAVE 10%

BUNDLE & SAVE

2-Pack

14 Bars

$3.99

$3.79 per bar

SAVE 5%

FOR THE CURIOUS

1-Pack

7 Bars

$3.99 per bar

SAVE 5%

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